Hoonigan Bankruptcy, Hyundai Envision 74, and Lucid's Sub-$50K SUV: Automotive Industry Update

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- By Dushyant
- (@dishs)
In this episode, the team delves into the tumultuous world of the Hoonigan bankruptcy, a saga involving Wheel Pros' acquisition spree leading to financial woes. Private Equity's role in this automotive downfall is scrutinized, with a nod to similar industry struggles faced by companies like BBS and Recaro. The team ponders the aftermarket automotive sector's challenges, attributing them to the discretionary nature of car modifications and the impact of stimulus checks during the pandemic.
Shifting gears, the conversation roars to life with Hyundai's audacious Envision 74 concept car, a hydrogen turbo-powered beast promising supercar performance. Skepticism fills the air as Hyundai sets a bold production target for 2030, prompting doubts about the commercial appeal of such a high-octane creation. The team marvels at the industry's dance between innovation and market realities, pondering Hyundai's strategic moves in the automotive arena.
The spotlight then shines on Lucid Motors, as they rev up excitement with plans for a sub-$50,000 SUV to complement their upscale Lucid Air. Drawing parallels to Tesla's playbook, Lucid aims to capture a broader market segment while maintaining their reputation for cutting-edge electric vehicles. The team's enthusiasm for Lucid's expansion echoes the industry's thirst for fresh ideas and accessible electric mobility solutions.

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Image copyright Youtube

Image copyright Youtube

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Watch Why Hoonigan Went Bankrupt? The Lamborghini Gallardo is Cheaper Than a 911! THISCARPOD! EP26 on Youtube
Viewer Reactions for Why Hoonigan Went Bankrupt? The Lamborghini Gallardo is Cheaper Than a 911! THISCARPOD! EP26
Kennan's Trump impression was well-received, especially at the beginning
Some viewers miss Doug's presence on the podcast
Concerns about the future of the old Hoonigan headquarters and its impact on DDE
Critiques of private equity's impact on businesses
Comments on the N Vision 74 design and its unique features
Discussion on car modifications and reliability
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Debate over the value and desirability of certain car brands and models
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