Mitsubishi: From Samurai Roots to Rally Glory and SUV Evolution

- Authors
- Published on
- Published on
- Name
- By Dushyant
- (@dishs)
In a riveting video by Donut, the turbulent tale of Mitsubishi unfolds like a thrilling rally race. From the samurai roots of its inception in 1871 to the roaring success of the Model A in 1918, Mitsubishi's journey is nothing short of a high-octane adventure. The brand's rally domination in the '60s and '70s, epitomized by the Lancer Evolution and the iconic 4G63 engine, propelled Mitsubishi into the global spotlight, cementing its reputation for engineering excellence and performance prowess.
However, like a rally car hitting a rough patch, Mitsubishi faced internal turmoil and scandals in the late '90s and early 2000s. From Yakuza extortion to a shocking cover-up of defects, the brand skidded off track, tarnishing its once-gleaming image. Despite these setbacks, Mitsubishi managed to deliver the Evo 10, a final hurrah before veering towards more pedestrian offerings like the Mirage, signaling a shift from speed demons to sensible commuters.
As the dust settled on Mitsubishi's tumultuous journey, the Eclipse Cross SUV emerged as a puzzling finale to a saga once filled with turbocharged excitement. The brand's legacy, once roaring with rally victories and high-performance legends, now echoes with the humdrum of value-focused vehicles. Mitsubishi's evolution from a samurai's dream to a mainstream marque serves as a cautionary tale of the highs and lows in the fast lane of the automotive industry.

Image copyright Youtube

Image copyright Youtube

Image copyright Youtube

Image copyright Youtube
Watch What's Going On With Mitsubishi? on Youtube
Viewer Reactions for What's Going On With Mitsubishi?
Jackie Chan's promotion of Mitsubishi in his movies in the 80s and 90s
Mitsubishi's downfall from the 80s to 2000s considered a tragic event in automotive history
Discussion on Mitsubishi's success in Asia with SUVs and industrial equipment
Desire for Mitsubishi to become cool again with a potential petition
Comments on Subaru's trajectory compared to Mitsubishi's decline
Appreciation for Mitsubishi enthusiasts keeping older models alive
Nostalgia for classic Mitsubishi models like the Montero and Evo
Mixed reviews on newer Mitsubishi models like the Eclipse Cross
Personal anecdotes about positive experiences with Mitsubishi vehicles
Calls for the return of iconic Mitsubishi models like the Evo and Starion
Related Articles

Joe's Nissan Z31300 ZX Makeover: A Donut Transformation Story
Witness Joe's Nissan Z31300 ZX makeover on Donut. From basic maintenance to track day thrills, follow the team's journey restoring Joe's beloved car.

Exploring the Best & Worst Car Movies with Donut
Join Donut as they explore the worst car movies, from Torque's absurd chases to Red Line's financial woes. Herbie brings a whimsical twist, while The Chase delivers high-octane action. Discover the best and worst of the automotive film world with Donut.

Ultimate Off-Road Showdown: 80 Series vs. LC250
Donut compares the iconic 80 series Land Cruiser to the modern LC250, exploring suspension, engines, and history to determine the ultimate off-road champion.

Revamping the Baja Blaster: Off-Road Racing Resilience
Donut's Baja Blaster faces challenges but gets a revamp. From rebuilding radius arms to fixing the alternator, the team preps for a thrilling test in Johnson Valley, showcasing resilience and determination in off-road racing.